March 06, 2004

Tetrapak client event - future trends and food industry - Dr Patrick Dixon

Tetrapak is a really interesing organisation. Look in your fridge. Chances are that any cartons of liquid (fruit juice or milk) were made by them (look underneath).

For their 50th anniversary the family who started it, invited hundreds of clients onto a cruise ship for several days in the mediterranean. I opened the first day with a keynote in the theatre on the future - Elton John closed the day with a rock concert that evening. Watch the video, look at the slides on the future of food.