I have managed to pack into the book all the central messages I have delivered to every industry audience in every part of the world over the last five years:
- The future of the global economy: where growth will come from over the next 30 years and why.
- The future of globalisation, manufacturing trends and supply chain management, future of
logisticsincluding shipping, and ways to reduce risks. The future of robotics in manufacturing. The future of offshoring, onshoring, nearshoring and why many millions of manufacturing jobs will return to developed nations from places like China over the next two decades.
- The future of the European Union, future of the Eurozone, and of other
trading blocs. The future of the UN and of global governance.
- The future of
emerging markets - with special focus on India, China, the rest of Asia, Russia, Africa, the
Middle East and Latin America, emerging middle class and demographic changes. How the world will look in 150 years - with complete rebalancing of economic, political and military power.
- The future of health care: transition from treating sick people, to prevention, to performance enhancement and what we can learn from animals that do not get old - some of which live for over 400 years. Future of hospitals and home care,
pharma and biotech,
medical technology, diagnostics and gene analysis.
- The future of
relationships of all kinds, different types of families, models of
marriage and parenting. The future of communities, cultures and creation of new tribes. Why patterns of drug and alcohol abuse are changing. Future of crime and law enforcement.
- The future of retail, mobile consumers, fusion of online and offline
shopping experiences, future of
shopping malls, convenience stores and niche outlets. Future of the fashion industry, new textiles and the cotton industry.
- The future of digital including quantum computing: how Big Data, Cloud Computing and the Internet of Things will merge to create the greatest transformation in digital tech for 20 years. Impact on your own personal life and on every business. Future of home automation, office automation. Growing threat from next-generation cyber-attacks as a result of all this centralisation of information and digital power.
- The future of banking,
insurance and every other kind of financial service including stock exchanges and all other kinds of markets.
The future of telcos, and why the old telco business model cannot survive much longer. The future of telco-banks and who will "own" the
customer relationship. How more than a billion unbanked people will discover financial services for the first time in the next 10 years using a mobile device.
- The future of
food and beverages industries - changing
customer preferences, how grocery /
foodoutlets must adapt to survive. Impact of new regulations in the
food industry. New patterns of consumption, new tastes and new types of food.
- The future of marketing, advertising, brands, viral campaigns, location-based messaging,
customerloyalty and engagement. Why traditional
marketing is dead and what is already rising up to replace it.
- The future of the auto industry: next generation smart cars, robot drivers, networked vehicles, new fuels and propulsion systems.
- The future of aviation, space travel, space colonies, business travel, holidays, hotels.
- The future of entertainment and leisure: trends in the music and film industry, TV, videos, radio and sport. Expect many surprises.
- The future of news gathering and publishing: future of TV news channels, future of books, newspapers and magazines, future of online
media channels and digital publishing - and why paper will survive much longer than most think.
- Why large cities have a great future, future urbanisation, massive migrations and real booms and busts. What kind of cities and offices will we need? What kind of infrastructure will we build? Who will be the winners and losers in developing these new cities?
- Changes in workplace and the nature of paid work itself: future of workplace automation, the place of robots in tomorrow's world, and where the next 3 billion new jobs will come from. The future of knowledge
management and talent management, future of retirement and complexities of managing and older workforce. Why diversity at work will become more important.
- The future of single issue activism. The growing impact of campaigns, pressure groups, social
media on governments. Future of extremist groups, terrorism.
- The future of energy, carbon use, water use, forests, farming, fishing, sustainability,
global warming and the wider environment. The $40 trillion
green tech boom and how we will develop the innovations to protect our future at affordable cost.
- The future of leadership, change management, strategy, consultancies, accountancy and the law profession.
- The future of education: revolutions in schooling and at university and why many of today's learning methods are no longer fit for purpose.
- The future of
government - and why democratic governments will become weaker. Future of autocracy, theocracy and other forms of government.
- The future of war: and why traditional wars will mostly be replaced by hybrid conflicts, which are easier to fight and harder to resolve. Impact on military
strategies and defence spending globally.
- The future of religion: future balance of influence between major global faiths, and trends in personal spirituality, as part of the search for meaning.
- The future of personal values,
motivation and inspiration, corporate ethics, social enterprises,
non-profitorganisations and philanthropy, regulation and compliance - and the ultimate ethical value for the next 60 years.
And loads more.....