April 22, 2006

Future of Marketing

Future of Marketing

You can find many presentations on marketing including videos on a wide range of related issues on http://www.globalchange.com/ppt/index.htm

Teenagers getting fatter in spite of health drive - Britain - Times Online

Obesity will be a major problem in future not only in wealthy nations, but also in emerging economies among the increasingly affluent.

One third of babies born today in the United States will develop diabetes during their lives as a direct result of being overweight, and obesity is estimated already to cost the US health care system many billions of dollars a year, plus lost productivity to the economy.

Expect to see many innovative approaches by pharmacuetical companies in addition to other control measures by governments such as additional regulations on marketing junk food to children.

Creative solutions could include developing new drugs which are similar to thyroxine. One such compound causes monkeys to lose a significant amount of their body weight on a normal diet in just a couple of weeks, without the normal toxic effects that one might expect on the heart.